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US Open champion Graeme McDowell and the Families of the Victims of Bloody Sunday were amongst those honoured with a People of the Year Award at a star-studded ceremony broadcast live on RTÉ One television from the Citywest Hotel, Dublin.
RTÉ television presenter, Claire Byrne and children's author and rugby pundit, Brent Pope, step out on the red carpet for the 2010 People of the Year Awards.
RTE 2fm presenter, Rick O'Shea, actress and journalist Holly White, TV rugby pundit Brent Pope, online advocate Darragh Doyle, author and journalist Amanda Brunker, and director of The Irish Film Academy and RTE 'Fair City' actress, Rachel Sarah Murphy, come together ro show their support for the 2010 People of the Year Awards.
Images from the launch of the 2010 People of the Year Awards outside the Grand Canal Theatre in Dublin